• Mylo targets over 1 million workplace members by early 2026.
  • Data-driven and designed to support members with timely, intuitive financial guidance.
  • Employers benefit from stronger engagement in their most valuable benefit after salary.

Aegon has unveiled Mylo, a new digital experience built for workplace pension members, designed to help people engage with their money and navigate key financial moments.

Mylo delivers personalised support through email, SMS, and app nudges – even to members who haven’t downloaded the app – with prompts around contributions, consolidating pots, and retirement goals.

Key features include life moment support, tailored content, access to real money coaches, and progress tracking. Annual check-ins help members stay on track, supporting better outcomes and scheme governance.

Aegon understands the emotional challenges people face with long-term finances. Many feel anxious or ashamed about pensions, especially during major life changes like job moves, turning 50, or starting a family. That’s why Mylo was created – a supportive, easy-to-use guide that helps members feel confident and in control.

Nick Roy, Commercial Director of Workplace at Aegon, said:  

“Mylo is a trusted guide that speaks in plain language and focuses on what really matters – big life moments like changing jobs, starting a family, turning 50, or preparing for retirement. It helps people work things out for themselves and find the right support: whether that’s education, guidance, or advice, when they need it most.  

“Mylo is an app on your phone, but it’s so much more than that. It’s the heart of a market-leading engagement engine that connects members of pension schemes emotionally and logically to their Aegon pension. And that’s just the beginning.  

“With nearly 4 million people – around 10% of the UK’s working-age population – already saving with Aegon, Mylo is a natural evolution of our commitment to financial wellbeing and digital innovation.  

“Mylo will be available to over 1 million workplace pension scheme members by early next year. And it will continue to grow. It’s focused on the members of pension schemes, but it also works for employers and advisers – helping retain and nurture relationships, support simple decisions like ISA top-ups, and guide longer-term financial planning. Mylo is essential not just for today’s expectations, but for staying relevant to the next generation. 

"Aegon has already introduced Mylo to over half a million workplace members, and employers are embracing it too. " 

Maria Dowdeswell, Total Rewards Manager at global sustainability consultants Haskoning, said:

“The launch of the new app from our pension provider has been a real win for our people.

“It’s been a smooth and well-thought-out rollout, a great initiative that’s already making a positive impact.”  

Cathy Wells, Head of Reward at publishing house Hachette, added:

“We launched the new user-friendly app Mylo, which gives our people a real opportunity to connect with the value of their pension on a day-to-day basis, and I’ve certainly seen an increase in pension engagement since then.”  

The value of an investment, and any income you take from it, can fall as well as rise and isn’t guaranteed. You may get back less than has been paid in.

About Aegon

In the UK, Aegon offers pension and investment solutions to over 3.5 million customers, supported by over 3,000 employees. Figures are correct as of 31/12/2024. Learn more at aegon.co.uk/about-us

Aegon UK is part of the wider Aegon Group, an international financial services holding company. Aegon’s ambition is to build leading businesses that offer their customers investment, protection and retirement solutions. Aegon’s portfolio of businesses includes fully-owned businesses in the United States and United Kingdom, and a global asset manager. Aegon also creates value by combining its international expertise with strong local partners via insurance joint ventures in Spain & Portugal, China and Brazil, and via asset management partnerships in France and China. In addition, Aegon owns a Bermuda-based life insurer and generates value via a strategic shareholding in a market-leading Dutch insurance and pensions company.

Aegon’s purpose of helping people live their best lives runs through all its activities. As a leading global investor and employer, Aegon seeks to have a positive impact by addressing critical environmental and societal issues, with a focus on climate change and inclusion & diversity. Aegon is headquartered in The Hague, the Netherlands, and listed on Euronext Amsterdam and the New York Stock Exchange. More information can be found at aegon.com/about

The information in this press release is intended solely for journalists and shouldn’t be relied upon by any other persons to make financial decisions.