Advisers receiving fewer new calls since lockdown

For intermediaries only

Nearly four in 10 advisers have reported a decrease in the number of new clients trying to engage their services since the beginning of the coronavirus pandemic, research by the PFS has found.

The Personal Finance Society (PFS) study, which surveyed 128 of its members, showed that while three in 10 advisers had seen an increase in new clients wanting help following Covid-19, most had seen fewer new clients approaching them.

In addition, three in 10 of advisers polled said the number of new clients coming to them since March was similar to those in 2019.

PFS chief executive Keith Richards (pictured) said:"With the current level of uncertainty over markets and the future of the economy, clients need more reassurance than ever that they are on the right track, and that they are getting personalised, relevant financial advice that cuts through the noise that they are hearing on in social and traditional media.  

"However, financial advisers are responding to this challenge, making more use of digital channels, and using their existing client base to establish and develop new relationships," he said.


This article was written by Sophie King from Professional Adviser and was legally licensed through the Industry Dive publisher network. Please direct all licensing questions to